We are very grateful for the ideas everyone submitted to the CauseLab idea contest. Ending hunger in America is an achievable goal and this contest has shown the innovation we need to solve it is all around us. Thank you for making this such a success.
After reviewing the sixty ideas submitted to the CauseLab idea contest, we have decided on the winners for Best Idea and the Best Collaborator. Here’s the story as told in collaboration with our partners at Goodzuma.
Best Idea: Gap Calculator by JC Dwyer
Gap Calculator asks us to better measure the hunger need in America and identify existing resources as the first steps toward a solution. The Gap Calculator would allow us to answer the questions:
- Where is the need?
- How much food will we need to fill the gap?
- And, where will the food come from?
Functionally, the gap calculator combines data from multiple sources into an equation representing the totality of hunger relief in America. The equation can then be compared to need estimates calculated according to specific geographies. The ability to customize the Gap Calculator will show people how they can help end hunger in their own communities and its shareability will ensure that it is both a tool for empowerment and awareness.
JC Dwyer currently resides in San Antonio, TX and has worked with a variety of anti-hunger organizations and is the voice behind @TexansvsHunger on Twitter. He told us that the inspiration for his idea comes from a quote he heard from New York City’s Mayor Bloomberg and paraphrased from the famous management guru Peter Drucker:
“If you can’t measure it, you can’t manage it.” – Mayor Mike Bloomberg
Honorable Mention: Family-to-Family by Pam Koner
The CauseLab was also an opportunity to highlight ideas that are already being implemented in the real world. For the past eight years, Family-to-Family has operated on the simple premise of connecting families with more to those with less. Pam Koner and her all-volunteer team have launched a number of successful online family-to-family programs that have built greater empathy and understanding. Here are but just a few of their programs:
Family Sponsorships – The program that started it all, families make a yearlong commitment of $31.21 per month to provide 7 dinner-type meals (including fruits & vegetables).
Birthdays in a Box – Families can help provide a mother with the supplies to throw her child a birthday party – something that isn’t always possible when times are tough.
Victory Garden Project – For those seeking to help in a more sustaining way, this program outfits a family in need with the tools and supplies to plant a garden of their own (including chickens) with the help of a local master gardener.
Building on their success, the Family-to-Family website is undergoing a major update that will be completed by the fall and will make it possible to scale their programs significantly. Keep on the lookout for them — you might see their work in helping families in the Gulf Coast affected by the oil spill.
Best Collaborator: Shereen Brown
Great ideas come from the minds of people working together. Not only did Shereen Brown submit three of her own ideas, she invested time and energy in helping to improve the ideas other contestants submitted. Shereen is from Boston, MA, and volunteers with all types of organizations and describes herself as someone who is “in tune to what is happening and what needs to happen for social change to occur.”


















Hunger in New York State
With each Tyson Foods truck delivery, we have asked our local partners to tell the story of hunger in their state and showcase the good work of volunteers and donors. On Thursday, July 1, we will deliver a truckload to one of the food banks serving the Empire State – Foodlink in Rochester. Here is their story:
New York State follows the national trend. The Feeding America network member food banks have experienced a rise in demand. Statewide, 2.3 million residents rely on emergency food assistance annually. That breaks down to approximately 570,000 different people that turn to New York food banks’ network of agencies for emergency food assistance weekly. Emergency food programs include food pantries, soup kitchens, and emergency shelters serving short term residents. Among all client households that receive emergency food 70% are food insecure, 31% of which have very low food security.
State findings from Hunger in America 2010:
Economic hardships have caused many clients to make unwanted choices. Deciding between food and other necessities such as mortgage or rent payments, utilities, medical bills and transportation has become a sad reality.
Statewide findings from Hunger In America 2010:
Locally, 10% or 125,000 people in our service area receive emergency food assistance annually. Within this statistic 36% of our clients are under the age of 18. This percentile is consistent with state and national findings.
This increase in demand has increased the need for food donations as well as volunteer hours. We are fortunate to have a service area filled with reliable compassionate volunteers and philanthropists. Annually, thousands of volunteers donate 20,000 hours to assist in food sorting, categorizing and packing. Without our volunteers we wouldn’t be able to operate and facilitate the increase our network of agencies is facing. The poundage we receive through food drives have increased significantly over the past year which has allowed us to increase the amount of food that reaches our agencies.
Local findings from Hunger In America 2010:
Last year Foodlink distributed over 10 million pounds of food to a network of 450 agencies in a ten county service area. Though foodlink is a food bank and our key operation is the redistribution of food, we also have an innovative network of initiatives. We educate and train our clients on nutrition as well as provide resources for them to become self sufficient. We have an array of child nutrition programs; Kids Cafe, Summer Meals and BackPack Programs that provide nutritious foods to at risk youth.
Our delivery with Tyson Foods is in conjunction with our Annual Summer Meals Kick-Off with the Rochester Rhinos Soccer Team.
When school is out during the summer, many children no longer have access to free or reduced priced school meals. The USDA Summer Food Service Program is intended to fill this gap, but many families do not know this program is available to all Rochester children. Last summer, Foodlink served over 50,000 meals at 40 different site locations throughout the city. This year we already have over 50 sites registered for summer meals. Freshwise Catering, our food service entity, raises the bar on institutional food by preparing meals with lean meats, whole grains, and fresh produce from local vendors. Summer Meals with the Rhinos will showcase the importance healthy food while educating Rochester’s children on health, fitness and wellness.
Recently, a study released by the United Way stated that 40% of Rochester’s youth live below the poverty line. Foodlink believes the WeCanEndThis Campaign, and all of its partners – especially Tyson Foods, play a vital role in helping end not only hunger but childhood hunger.
Food banks of New York State: